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Beeline: Premium end.

Good news: Beeline decided to put an end to a very controversial project with "premium sites" and special GPRS traffic billing. Surely the decision was not easy, but it was nevertheless made. I hope we also made our modest contribution to this holy cause, although the coincidence of the cancellation of this disgrace with the celebration of Easter is probably accidental.

Official.

Official clarification received from the Beeline press service in response to a request to confirm or refute the information about the cancellation of premium billing from April 25, 2011:

“Beeline” has decided to close the Traffic Sharing Partner Program from April 25, 2011.

The product "Services with premium traffic billing" was launched in October 2008, its goal was to simplify the use of content sites: it was no longer necessary to send paid SMS, the cost of content was included in the traffic. The decision to close the Product is dictated by our goals: to provide an understandable, transparent and cost-effective use of the Services.

Unfortunately, sites with premium traffic rates turned out to be among the outsiders in terms of transparency and predictability. Despite informing about the cost of traffic on each page of the site with increased tariffing, subscribers did not always understand how much and for what they would pay (using Gs Vibrator by premium sites for subscribers was not always predictable, because partners did not always post information about the cost of services clearly and clearly. And, most importantly, they could not guess in advance how much they would pay by downloading this or that music video or game.Now subscribers will pay for traffic exclusively according to their tariff plan.

Background.

As far as I remember, their "Services with premium traffic billing" in Beeline were previously tested in regional networks. Therefore, we took up this issue closely only at the beginning of September 2009, when this service was officially announced by the MTS operator in the Moscow region. A couple of quotes from our publication of September 4, 2009:

“As always, [introduced premium billing] solely “for the convenience of subscribers.” In order not to strain people by sending content SMS to short numbers, go to the site and download all the content richness for yourself easily and for free. Pay only traffic at four times [as it turned out, ten times] the price. A similar scheme of "special" billing was recently implemented in some regional Beeline networks, those caught out of ignorance made a big scandal in the forums. What worries me most about this news is the wording “infotainment content”. It's one thing to have all sorts of kitty-melodies on special sites, and quite another – "informational content". The concept is immensely extensible; any Web page falls under this definition. If it comes to that, then the porn resource can be considered a manual on anatomy.

. wait and see. Let's hope that special price warnings will be posted in a prominent place, and not like in TV advertisements for content SMS. In which there is a huge figure "10 rubles" on half a screen, and at the bottom – a tiny note with a running line about "payment for 30 units of content." And the question of following a direct link to one of the pages of such resources still remains open. Although they promise to warn on every page, but will they? And with such links, as the new business develops, I suppose the entire Internet will be spammed. In general, not a good trend.”

The voiced assumption “bad trend” eventually came true in full measure, who would doubt it.

How it works.

It "works" the way it was bound to start working. Undoubtedly, there are "law-abiding" sites with premium rates, on the pages of these resources there are all the stipulated warnings, and the resources themselves are present in the lists of "premium" sites. And I will not even undertake to argue that all this exists solely to disguise the “real”, much larger business on premium traffic. Here, in general, it is difficult to assert https://tonaton.com/c_tablets/t_microsoft-surface-pro-7 anything, since it is very difficult to catch crooks by the hand. In the criminal and near-criminal business, identifiers of “content partners” stick out like rabbit ears on content SMS, and still there are so many scammers that they sometimes snatch pieces of the pie out of each other’s mouths. Premium traffic scams are probably a little more time-consuming, but the impunity rate is many times higher.

Just a few of the most striking examples of those that we wrote about. Direct links in "MMS-congratulations" to tiny pictures, artificially inflated to gigantic volumes and placed on sites with premium rates. Scattered all over the Internet banners, "sucking" a modest tens of rubles from each visitor. Placement of links to "premium" pictures-melodies and other content on seemingly harmless sites that are not included in the official lists of premium-rated resources.

In the collection – an epidemic of "musical souvenirs" pulling 200-300 rubles from each lucky recipient, etc. In general, the "premium billing" model has proven its viability and practical applicability in the arch-important business of content milking millions of unsuspecting users of both mobile phones and ordinary computers connected to the network via modems.

The genie was let out of the bottle with little attention to creating effective tools of control and containment. And what kind of management can we talk about if talented thieves, by definition, are always one step ahead of those who are trying to catch them? Accidentally stumbled upon another "masterpiece of high technology", see the screenshot above. On a completely decent and, I would say, conservative site, the link to the hot news mysteriously split in two: computer users following the link from the news announcement read the news they were looking for, and mobile device owners were redirected to a porn site with a “free” video instead of the pda version of the site. Half a day later, the marvelous effect disappeared as imperceptibly as it appeared. Control, you say? Well, well.

Perspectives.

We can only speculate here. Beeline abandoned the dubious experiment, which is good and positive. There is hope that in the changed situation, MegaFon will not get involved in this matter, despite the fact that a project of something similar was being considered. And there, you see, MTS will think about the fact that the presence of a “minefield” of premium billing can negatively affect the growth dynamics of the number of mobile Internet users.

On the other hand, operators have invested heavily in the creation of "hotspots" of free GPRS traffic for their subscribers. It is clear that any clicks on links, viewing photos and similar actions of users will be charged in the usual way, stimulating paid consumption. But it is also clear that such free "zones" served as a counterbalance and a good justification for the existence of "premium" resources. How will (and will) such projects develop against the background of the refusal of premium tariffing? Let's see.

On the third hand, operators want, can and should make money on content. A significant increase in the consumption of voice services is not predicted, and you will not be satisfied with one mobile Internet as a “pipe” for data transmission. An army of thousands of thieving “partners” of content providers will also not want to sit idle. They cut off the oxygen here – they will run in droves to the content provider who will let go of the reins or come up with new schemes.

So far, we are witnessing a festive aggravation of content fraud in the form of a sharp surge in the spread of the “good old” Trojan that sends SMS to short numbers. But this is unlikely to last long, a return to the well-known and already discredited scheme is not very promising from a financial point of view. So, something new is on the way, we are waiting, sir.

Beeline: Premium end.

Good news: Beeline decided to put an end to a very controversial project with "premium sites" and special GPRS traffic billing. Surely the decision was not easy, but it was nevertheless made. I hope we also made our modest contribution to this holy cause, although the coincidence of the cancellation of this disgrace with the celebration of Easter is probably accidental.

Official.

Official clarification received from the Beeline press service in response to a request to confirm or refute the information about the cancellation of premium billing from April 25, 2011:

“Beeline” has decided to close the Traffic Sharing Partner Program from April 25, 2011.

The product "Services with premium traffic billing" was launched in October 2008, its goal was to simplify the use of content sites: it was no longer necessary to send paid SMS, the cost of content was included in the traffic. The decision to close the Product is dictated by our goals: to provide an understandable, transparent and cost-effective use of the Services.

Unfortunately, sites with premium traffic rates turned out to be among the outsiders in terms of transparency and predictability. Despite informing about the cost of traffic on each page of the site with increased tariffing, subscribers did not always understand how much and for what they would pay (using Gs Vibrator by premium sites for subscribers was not always predictable, because partners did not always post information about the cost of services clearly and clearly. And, most importantly, they could not guess in advance how much they would pay by downloading this or that music video or game.Now subscribers will pay for traffic exclusively according to their tariff plan.

Background.

As far as I remember, their "Services with premium traffic billing" in Beeline were previously tested in regional networks. Therefore, we took up this issue closely only at the beginning of September 2009, when this service was officially announced by the MTS operator in the Moscow region. A couple of quotes from our publication of September 4, 2009:

“As always, [introduced premium billing] solely “for the convenience of subscribers.” In order not to strain people by sending content SMS to short numbers, go to the site and download all the content richness for yourself easily and for free. Pay only traffic at four times [as it turned out, ten times] the price. A similar scheme of "special" billing was recently implemented in some regional Beeline networks, those caught out of ignorance made a big scandal in the forums. What worries me most about this news is the wording “infotainment content”. It's one thing to have all sorts of kitty-melodies on special sites, and quite another – "informational content". The concept is immensely extensible; any Web page falls under this definition. If it comes to that, then the porn resource can be considered a manual on anatomy.

. wait and see. Let's hope that special price warnings will be posted in a prominent place, and not like in TV advertisements for content SMS. In which there is a huge figure "10 rubles" on half a screen, and at the bottom – a tiny note with a running line about "payment for 30 units of content." And the question of following a direct link to one of the pages of such resources still remains open. Although they promise to warn on every page, but will they? And with such links, as the new business develops, I suppose the entire Internet will be spammed. In general, not a good trend.”

The voiced assumption “bad trend” eventually came true in full measure, who would doubt it.

How it works.

It "works" the way it was bound to start working. Undoubtedly, there are "law-abiding" sites with premium rates, on the pages of these resources there are all the stipulated warnings, and the resources themselves are present in the lists of "premium" sites. And I will not even undertake to argue that all this exists solely to disguise the “real”, much larger business on premium traffic. It is generally difficult to assert anything here, since it is very difficult to catch crooks by the hand. In the criminal and near-criminal business, identifiers of “content partners” stick out like rabbit ears on content SMS, and still there are so many scammers that they sometimes snatch pieces of the pie out of each other’s mouths. Premium traffic scams are probably a little more time-consuming, but the level of impunity is many times higher.

Just a few of the most striking examples of those that we wrote about. Direct links in "MMS-congratulations" to tiny pictures, artificially inflated to gigantic volumes and placed on sites with premium rates. Scattered all over the Internet banners, "sucking" a modest tens of rubles from each visitor. Placement of links to "premium" pictures-melodies and other content on seemingly harmless sites that are not included in the official lists of premium-rated resources.

In the collection – an epidemic of "musical souvenirs" pulling 200-300 rubles from each lucky recipient, etc. In general, the "premium billing" model has proven its viability and practical applicability in the arch-important business of content milking millions of unsuspecting users of both mobile phones and ordinary computers connected to the network via modems.

The genie was let out of the bottle with little attention to creating effective tools of control and containment. And what kind of management can we talk about if talented thieves, by definition, are always one step ahead of those who are trying to catch them? Accidentally stumbled upon another "masterpiece of high technology", see the screenshot above. On a completely decent and, I would say, conservative site, the link to the hot news mysteriously split in two: computer users following the link from the news announcement read the news they were looking for, and mobile device owners were redirected to a porn site with a “free” video instead of the pda version of the site. Half a day later, the marvelous effect disappeared as imperceptibly as it appeared. Control, you say? Well, well.

Perspectives.

We can only speculate here. Beeline abandoned the dubious experiment, which is good and positive. There is hope that in the changed situation, MegaFon will not get involved in this matter, despite the fact that a project of something similar was being considered. And there, you see, MTS will think about the fact that the presence of a “minefield” of premium billing can negatively affect the growth dynamics of the number of mobile Internet users.

On the other hand, operators have invested heavily in the creation of "hotspots" of free GPRS traffic for their subscribers. It is clear that any clicks on links, viewing photos and similar actions of users will be charged in the usual way, stimulating paid consumption. But it is also clear that such free "zones" served as a counterbalance and a good justification for the existence of "premium" resources. How will (and will) such projects develop against the background of the refusal of premium tariffing? Let's see.

On the third hand, operators want, can and should make money on content. A significant increase in the consumption of voice services is not predicted, and you will not be satisfied with one mobile Internet as a “pipe” for data transmission. An army of thousands of thieving “partners” of content providers will also not want to sit idle. They cut off the oxygen here – they will run in droves to the content provider who will let go of the reins or come up with new schemes.

So far, we are witnessing a festive aggravation of content fraud in the form of a sharp surge in the spread of the “good old” Trojan that sends SMS to short numbers. But this is unlikely to last long, a return to the well-known and already discredited scheme is not very promising from a financial point of view. So, something new is on the way, we are waiting.

Beeline: Premium End.

Good news: Beeline decided to put an end to a very controversial project with "premium sites" and special GPRS traffic billing. Surely the decision was not easy, but it was nevertheless made. I hope we also made our modest contribution to this holy cause, although the coincidence of the cancellation of this disgrace with the celebration of Easter is probably accidental.

Official.

Official clarification received from the Beeline press service in response to a request to confirm or refute the information about the cancellation of premium billing from April 25, 2011:

"Beeline" has decided to close the Traffic Sharing Partner Program from April 25, 2011.

The product "Services with premium traffic billing" was launched in October 2008, its goal was to simplify the use of content sites: it was no longer necessary to send paid SMS, the cost of content was included in the traffic. The decision to close the Product is dictated by our goals: to provide an understandable, transparent and cost-effective use of the Services.

Unfortunately, sites with premium traffic rates turned out to be among the outsiders in terms of transparency and predictability. Despite informing about the cost of traffic on each page of the site with increased tariffing, subscribers did not always understand how much and for what they would pay (using Gs Vibrator by premium sites for subscribers was not always predictable, because partners did not always post information about the cost of services clearly and clearly. And, most importantly, they could not guess in advance how much they would pay by downloading this or that music video or game.Now subscribers will pay for traffic exclusively according to their tariff plan.

Background.

As far as I remember, their "Services with premium traffic billing" in Beeline were previously tested in regional networks. Therefore, we took up this issue closely only at the beginning of September 2009, when this service was officially announced by the MTS operator in the Moscow region. A couple of quotes from our publication of September 4, 2009:

“As always, [introduced premium billing] solely “for the convenience of subscribers.” In order not to strain people by sending content SMS to short numbers, go to the site and download all the content richness for yourself easily and for free. Pay only traffic at four times [as it turned out, ten times] the price. A similar scheme of "special" billing was recently implemented in some regional Beeline networks, those caught out of ignorance made a big scandal in the forums. What worries me most about this news is the wording “infotainment content”. It's one thing to have all sorts of kitty-melodies on special sites, and quite another – "informational content". The concept is immensely extensible; any Web page falls under this definition. If it comes to that, then the porn resource can be considered a manual on anatomy.

. wait and see. Let's hope that special price warnings will be posted in a prominent place, and not like in TV advertisements for content SMS. In which there is a huge figure "10 rubles" on half a screen, and at the bottom – a tiny note with a running line about "payment for 30 units of content." And the question of following a direct link to one of the pages of such resources still remains open. Although they promise to warn on every page, but will they? And with such links, as the new business develops, I suppose the entire Internet will be spammed. In general, not a good trend.”

The voiced assumption “bad trend” eventually came true in full measure, who would doubt it.

How it works.

It "works" the way it was bound to start working. Undoubtedly, there are "law-abiding" sites with premium rates, on the pages of these resources there are all the stipulated warnings, and the resources themselves are present in the lists of "premium" sites. And I will not even undertake to argue that all this exists solely to disguise the “real”, much larger business on premium traffic. It is generally difficult to assert anything here, since it is very difficult to catch crooks by the hand. In the criminal and near-criminal business, identifiers of “content partners” stick out like rabbit ears on content SMS, and still there are so many scammers that they sometimes snatch pieces of the pie out of each other’s mouths. Premium traffic scams are probably a little more time-consuming, but the level of impunity is many times higher.

Just a few of the most striking examples of those that we wrote about. Direct links in "MMS-congratulations" to tiny pictures, artificially inflated to gigantic volumes and placed on sites with premium rates. Scattered all over the Internet banners, "sucking" a modest tens of rubles from each visitor. Placement of links to "premium" pictures-melodies and other content on seemingly harmless sites that are not included in the official lists of premium-rated resources.

In the collection – an epidemic of "musical souvenirs" pulling 200-300 rubles from each lucky recipient, etc. In general, the "premium billing" model has proven its viability and practical applicability in the arch-important business of content milking millions of unsuspecting users of both mobile phones and ordinary computers connected to the network via modems.

The genie was let out of the bottle with little attention to creating effective tools of control and containment. And what kind of management can we talk about if talented thieves, by definition, are always one step ahead of those who are trying to catch them? Accidentally stumbled upon another "masterpiece of high technology", see the screenshot above. On a completely decent and, I would say, conservative site, the link to the hot news mysteriously split in two: computer users following the link from the news announcement read the news they were looking for, and mobile device owners were redirected to a porn site with a “free” video instead of the pda version of the site. Half a day later, the marvelous effect disappeared as imperceptibly as it appeared. Control, you say? Well, well.

Perspectives.

We can only speculate here. Beeline abandoned the dubious experiment, which is good and positive. There is hope that in the changed situation, MegaFon will not get involved in this matter, despite the fact that a project of something similar was being considered. And there, you see, MTS will think about the fact that the presence of a “minefield” of premium billing can negatively affect the growth dynamics of the number of mobile Internet users.

On the other hand, operators have invested heavily in the creation of "hotspots" of free GPRS traffic for their subscribers. It is clear that any clicks on links, viewing photos and similar actions of users will be charged in the usual way, stimulating paid consumption. But it is also clear that such free "zones" served as a counterbalance and a good justification for the existence of "premium" resources. How will (and will) such projects develop against the background of the refusal of premium tariffing? Let's see.

On the third hand, operators want, can and should make money on content. A significant increase in the consumption of voice services is not predicted, and you will not be satisfied with one mobile Internet as a “pipe” for data transmission. An army of thousands of thieving “partners” of content providers will also not want to sit idle. They cut off the oxygen here – they will run in droves to the content provider who will let go of the reins or come up with new schemes.

So far, we are witnessing a festive aggravation of content fraud in the form of a sharp surge in the spread of the “good old” Trojan that sends SMS to short numbers. But this is unlikely to last long, a return to the well-known and already discredited scheme is not very promising from a financial point of view. So, something new is on the way, we are waiting.

Beeline: Premium End.

Good news: Beeline decided to put an end to a very controversial project with "premium sites" and special GPRS traffic billing. Surely the decision was not easy, but it was nevertheless made. I hope we also made our modest contribution to this holy cause, although the coincidence of the cancellation of this disgrace with the celebration of Easter is probably accidental.

Official.

Official clarification received from the Beeline press service in response to a request to confirm or refute the information about the cancellation of premium billing from April 25, 2011:

"Beeline" has decided to close the Traffic Sharing Partner Program from April 25, 2011.

The product "Services with premium traffic billing" was launched in October 2008, its goal was to simplify the use of content sites: it was no longer necessary to send paid SMS, the cost of content was included in the traffic. The decision to close the Product is dictated by our goals: to provide an understandable, transparent and cost-effective use of the Services.

Unfortunately, sites with premium traffic rates turned out to be among the outsiders in terms of transparency and predictability. Despite information about the cost of traffic on each page of the site with increased tariffing, subscribers did not always understand how much and for what they would pay (the use of Gs Vibrator premium sites for subscribers was not always predictable, because partners did not always post information about the cost of services clearly and clearly. And, most importantly, they could not predict in advance how much they would pay by downloading this or that music video or game. Now subscribers will pay for traffic exclusively according to their tariff plan.

Unfortunately, sites with premium traffic rates turned out to be among the outsiders in terms of transparency and predictability. Despite informing about the cost of traffic on each page of the site with increased tariffing, subscribers did not always understand how much and for what they would pay (use G-s Vibrator G's Vibrators premium sites for subscribers was not always predictable, because partners did not always post information about the cost of services clearly and clearly. And, most importantly, they could not guess in advance how much they would pay by downloading this or that music video or game. Now subscribers will pay for traffic exclusively according to their tariff plan.”

Background.

As far as I remember, their "Services with premium traffic billing" in Beeline were previously tested in regional networks. Therefore, we took up this issue closely only at the beginning of September 2009, when this service was officially announced by the MTS operator in the Moscow region. A couple of quotes from our publication of September 4, 2009:

“As always, [introduced premium billing] solely “for the convenience of subscribers.” In order not to strain people by sending content SMS to short numbers, go to the site and download all the content richness for yourself easily and for free. Pay only traffic at four times [as it turned out, ten times] the price. A similar scheme of "special" billing was recently implemented in some regional Beeline networks, those caught out of ignorance made a big scandal in the forums. What worries me most about this news is the wording “infotainment content”. It's one thing to have all sorts of kitty-melodies on special sites, and quite another – "informational content". The concept is immensely extensible; any Web page falls under this definition. If it comes to that, then the porn resource can be considered a manual on anatomy.

. wait and see. Let's hope that special price warnings will be posted in a prominent place, and not like in TV advertisements for content SMS. In which there is a huge figure "10 rubles" on half a screen, and at the bottom – a tiny note with a running line about "payment for 30 units of content." And the question of following a direct link to one of the pages of such resources still remains open. Although they promise to warn on every page, but will they? And with such links, as the new business develops, I suppose the entire Internet will be spammed. In general, not a good trend.”

The voiced assumption “bad trend” eventually came true in full measure, who would doubt it.

How it works.

It "works" the way it was bound to start working. Undoubtedly, there are "law-abiding" sites with premium rates, on the pages of these resources there are all the stipulated warnings, and the resources themselves are present in the lists of "premium" sites. And I will not even undertake to argue that all this exists solely to disguise the “real”, much larger business on premium traffic. Here, in general, it is difficult to assert anything, since it is very difficult to catch crooks by the hand. In the criminal and near-criminal business, identifiers of “content partners” stick out like rabbit ears on content SMS, and still there are so many scammers that they sometimes snatch pieces of the pie out of each other’s mouths. Premium traffic scams are probably a little more time-consuming, but the impunity rate is many times higher.

Just a few of the most striking examples of those that we wrote about. Direct links in "MMS-congratulations" to tiny pictures, artificially inflated to gigantic volumes and placed on sites with premium rates. Scattered all over the Internet banners, "sucking" a modest tens of rubles from each visitor. Placement of links to "premium" pictures-melodies and other content on seemingly harmless sites that are not included in the official lists of premium-rated resources.

In the collection – an epidemic of "musical souvenirs" pulling 200-300 rubles from each lucky recipient, etc. In general, the "premium billing" model has proven its viability and practical applicability in the arch-important business of content milking millions of unsuspecting users of both mobile phones and ordinary computers connected to the network via modems.

The genie was let out of the bottle with little attention to creating effective tools of control and containment. And what kind of management can we talk about if talented thieves, by definition, are always one step ahead of those who are trying to catch them? Accidentally stumbled upon another "masterpiece of high technology", see the screenshot above. On a completely decent and, I would say, conservative site, the link to the hot news mysteriously split in two: computer users following the link from the news announcement read the news they were looking for, and mobile device owners were redirected to a porn site with a “free” video instead of the pda version of the site. Half a day later, the marvelous effect disappeared as imperceptibly as it appeared. Control, you say? Well, well.

Perspectives.

We can only speculate here. Beeline abandoned the dubious experiment, which is good and positive. There is hope that in the changed situation, MegaFon will not get involved in this matter, despite the fact that a project of something similar was being considered. And there, you see, MTS will think about the fact that the presence of a “minefield” of premium billing can negatively affect the growth dynamics of the number of mobile Internet users.

On the other hand, operators have invested heavily in the creation of "hotspots" of free GPRS traffic for their subscribers. It is clear that any clicks on links, viewing photos and similar actions of users will be charged in the usual way, stimulating paid consumption. But it is also clear that such free "zones" served as a counterbalance and a good justification for the existence of "premium" resources. How will (and will) such projects develop against the background of the refusal of premium tariffing? Let's see.

On the third hand, operators want, can and should make money on content. A significant increase in the consumption of voice services is not predicted, and you will not be satisfied with one mobile Internet as a “pipe” for data transmission. An army of thousands of thieving “partners” of content providers will also not want to sit idle. They cut off the oxygen here – they will run in droves to the content provider who will let go of the reins or come up with new schemes.

So far, we are witnessing a festive aggravation of content fraud in the form of a sharp surge in the spread of the “good old” Trojan that sends SMS to short numbers. But this is unlikely to last long, a return to the well-known and already discredited scheme is not very promising from a financial point of view. So, something new is on the way, we are waiting, sir.